Cristóbal Benavides is Full Professor and Dean at the School of Communication of the Universidad de los Andes, Santiago de Chile. He holds a Master in Media Management and a PhD in Communication (University of Navarra). He has been Visiting Professor at different Universities.

His research interests are focused on Media Management, Innovation, Engagement and Leadership. He has published scientific papers in Chile and in international journals, chapters in books and handbooks edited by prestigious publishers as Sage and Springer.

He is a member of the Editorial Board of the International Journal of Hispanic Media and the International Journal of Media Management, and has been a guest editor and is a regular reviewer for various academic journals, projects, and conferences, such as the Association for Education in Journalism and Mass Communication (AEJMC) and the World Media Economic and Management Conference (WMEMC). Since 2021, he has been a member of the Scientific Committee of the International Media Management Academy Association (IMMA).

Professor Benavides is a regular consultant for the media industry and he had developed statistical reports and professional training courses. Before his work as an academic, he worked for a national newspaper and as an editor in a national TV station in Chile.

Some publications:

• Benavides, C. y Buzeta, C. (2025). OTT Video Streaming: Redefining the Future of Television. De Gruyter Handbook of Media Technology and Innovation, 183.
• Leiva Soto, R. A., Benavides Almarza, C. F., & Riveros Martínez, A. (2024). Me and my smartphone. Motivations for using it among young Chileans. A study over time. Revista de Comunicación, 23(1), 295-313.
• Díez, M. F. C., del Pilar Ureta, M., Pavez, I., Benavides, C., Inostroza-Quezada, I., & Epstein, L. D. (2023). Access, use and attitudes regarding information and communication technologies among older adults during the COVID-19 pandemic. Revista Española De Comunicación En Salud, 14(2), 7-20.
• Feijoo, B., Pavez, I., & Benavides, C. (2023). Analysis of Chilean children’s perceptions of commercial content on TikTok:“I ate a commercial”. Revista Mediterranea de Comunicacion, 14(2), 272-282.
• Benavides, C., Vara, A., Sánchez-Tabernero, A., & Brito, J. (2022). Engagement in Newspaper Newsrooms: A View From the Editors in Chief. International Journal of Communication, 16, 21.